Even though we experienced an election last year where the rules supposedly did not apply, anyone who hopes to pursue a career in politics – or just be a good citizen -- should be familiar with some basics about the electorate and the mechanics of election campaigns. Also, although energy, hard work, creativity, and political instinct cannot be taught, there are specific technical skills that are crucial in modern campaigns. These include knowledge of the fundamental factors that drive elections and public opinion as well familiarity with survey research, research design, statistical analysis, and paid media.
This class will teach you how to understand the fundamental factors that drive elections in America and to learn some of the skills employed by political professionals. Many of your assignments will require you to apply the lessons of this class to real time events. We will take special advantage of the fact that this class is taking place after a presidential election campaign and that we are in a data rich environment.